Course Aim
Target Audience:
- CEO / Founders
- Senior Leadership Team (Operations, Finance, Marketing, Sales, HR, Sustainability, R&D)
- Board Members or Strategic Advisors (if applicable)
Day 1 – Strategic Foundations
- Introduction & Leadership Alignment
- Revisiting Vision & Mission
- External Analysis: Competitors & Market Trends
- Customer Insights & Market Positioning
- Strategic Goals Development
Day 2 – Strategy into Action
- Review & Reflection from Day 1
- Building the Strategic Roadmap
- Resource Planning & Allocation
- Risk Management & Resilience
- Leadership Roles in Execution
- Measurement & Continuous Improvement
- Workshop Conclusion & Commitments
By the end of Day 2, the senior leadership team will leave with:
- A shared vision and aligned goals.
- A leadership-level strategic roadmap.
- Clear accountability for execution.
- A framework for measuring and adjusting strategy over time.
Programme Information
Study Mode: Virtual (via Teams)
Duration: 2 days
Times: 9.30 - 4.00pm
Price: £180
Dates:
For further information on this course, contact businesstraining@wcs.ac.uk or call 0141 468 4163.
